Commentary: SS12 Sails, Doubters Drown

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Let’s clear something up: this column isn’t about race. It’s about power, pride, and the media’s discomfort with Deion Sanders’ unapologetic confidence, and how that’s being projected onto his son, Shedeur Sanders.


Shedeur Sanders is being scrutinized more intensely than quarterbacks with significantly more red flags. From Ryan Leaf to Johnny Manziel, the NFL has always given second and third chances to QBs with serious problems. Yet somehow, Shedeur — with no scandals, a deep football IQ, and elite production — is the one getting nitpicked the hardest.

Why? Because his father raised him to be confident. Because they walk into rooms expecting to belong. The football establishment has never known how to handle that. So instead of just admitting Deion shook up the system, they take it out on his son.

But if Shedeur proves it on the field — and he will — the media better be ready to own that disrespect. Instead of disrespecting him before he even has a chance to show what he can do, let’s consider the Cleveland Browns.

Every time they show signs of becoming a real contender, the narrative shifts to mockery or doubt. No other team is treated like this. And now with the possibility of Shedeur Sanders entering the picture, the same scrutiny that’s been aimed at his father now threatens to be pointed at Cleveland, too.

How come? Because a successful Browns team forces the media to update its talking points. It’s easy to keep cycling through the same five teams: Cowboys, Chiefs, Steelers, Eagles, and Giants. Talking about Cleveland takes effort–an effort most sports media outlets aren’t willing to put in.

Let’s be honest — the league needs more teams in the spotlight, not fewer. If the Browns become good with a quarterback fans already care about, it’s great for the league, even if it’s inconvenient for lazy coverage.

There’s a significant difference between using and utilizing a player. Currently, Shedeur Sanders is being used by the media, rather than being utilized by the league. YouTube creators, talk show hosts, and social media threads can’t stop talking about him. They thrive on his name, his confidence, and his potential downfall or success.

But when it comes to actual opportunity, they downplay him, hold him back, and doubt him before he’s had a real NFL moment.

If fans are paying attention …
If scouts are watching the tape …
If he’s outworking most rookies ….

Then why not let him compete fairly?

Let him play. Let his talent, not the media’s discomfort with his father’s confidence, decide how far he goes.

About Robert Martin

Robert Martin is a sports enthusiast and writer with over 17 years of firsthand experience around the game of basketball. Though he now navigates life in a wheelchair, his passion for sports remains undeterred and deeply informed. Known for his unbiased, original, and educated takes, Robert thrives on exploring “what if” scenarios and diving into the mindset of a sports general manager. His voice cuts across all arenas—basketball, football, baseball, boxing, and wrestling—bringing sharp analysis, bold hypotheticals, and grounded storytelling to every sport he covers.



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